Shirley gained her wealth of experience as a retail travel agent over many years, successfully planning complex itineraries for international travelers. She founded Cape Classics Africa in 2014 when she decided to refocus her expertise on the incredible offering that South Africa has for tourists. The scenic beauty of the country, its incredible wilderness and wildlife areas, together with the quality accommodation, restaurants, and touring on offer makes it a destination that few places in the world can match.

Besides the incredible value for money that South Africa offers, there is a joy that comes from working for a higher cause. The wildlife of Africa is continually under huge threat. Tourism and game lodges create jobs for local communities thereby reducing the need for poaching. In addition to the financing of anti-poaching teams, the game lodges do incredible work in supporting and uplifting local people to understand the value of conservation and the need for protection of our wildlife areas.



Cape Classics Inc. is a wine importer in New York. They also have an office on Lourensford Estate in Somerset West in the Cape Winelands. The affiliation stemmed from Cape Classics Africa originally specializing in wine touring before expanding their product to include safaris in Southern and East Africa.


At the Helm

Shirley Williams

Cape Classics Africa

Shirley is the founder of Cape Classics Africa.  Born and schooled at Springfield Convent in Cape Town, her overwhelming passion was to see the world. After leaving school, she studied travel and tourism and worked for various travel companies before opening her own travel business.

She has traveled the world extensively but always loves returning to Africa which has a special place in her heart.  Bringing guests into Southern and East Africa and the Indian Ocean Islands is something that gives her great joy.

Shirley’s meticulous attention to seamless travel planning ensures that our clients go home having had the trip of a lifetime, well planned, and carefree. Shirley is married with two children and lives in Somerset West.